National magazine photography: a case study
Pinpoint has worked with the Canadian Patient Safety Institute (CPSI) since 2012 to provide national photography for the award winning Hands in Healthcare magazine. Pinpoint photographs multiple physicians and health care leaders in multiple cities across Canada.
Yet CPSI incurs no travel costs. Pinpoint uses local photographers across Canada to eliminate the need for travel and considerably decrease the overall cost of photography.
The magazine has won a number of awards over the years, including the Canadian Public Relations Society's Silver Award of Excellence, as well as an Award of Merit and Award of Excellence from the International Association of Business Communicators.